PLANTHEQUE LAUNCH

As the Design Lead for the launch of Plantheque -a professional skincare brand powered by nature, I was responsible for overseeing the entire creative concept. This included selecting photographers, models, choosing locations, and deciding on the colors, forms, wardrobe, and overall mood for the setting and imagery. My goal was to create a cohesive visual narrative that embodied the brand’s natural and authentic essence, ensuring that every element aligned to deliver a compelling and unified brand experience.